Published
August 21, 2023
Updated
August 3, 2026
This Woolite settlement resolved claims that Color Renew and “revives colors” labels overstated what the detergents could do; the court-approved cash distribution has concluded.
Current Status
Claims are closed. The deadline was December 19, 2023, the court granted final approval on March 28, 2024, and approved payments were distributed on July 29, 2024. No new claims can be submitted.StatusPayments completed
Payment dateJuly 29, 2024
Settlement fund$3.275 million
Estimated benefitAbout $5 per product
What the Lawsuit Alleged
The lawsuit alleged that Reckitt Benckiser misrepresented Woolite detergents labeled “Color Renew” or “revives colors” because the products did not renew or restore clothing colors as consumers allegedly understood those statements. Reckitt denied the claims and did not admit wrongdoing.Who Was Included
The settlement covered purchasers of qualifying Woolite products in California, New York, and Massachusetts. The applicable purchase windows varied by state and ended May 1, 2023. Woolite Delicates was not included merely because it carried the Woolite brand.How Payments Were Calculated
The notice estimated a payment of about $5 for each covered product claimed. Claims without proof were limited to three products per household. Additional units required purchase documentation, and the final per-product amount could change based on the approved claims and settlement costs.Covered Labels
Qualifying detergents had to bear the challenged “Color Renew” and/or “revives colors” language. A purchase of a different Woolite product was not enough by itself.What Former Claimants Should Know
The payment stage ended in 2024. Former claimants should retain their confirmation, approval notice, and transaction or check record. Open Class Actions cannot review a denied claim or issue a replacement payment.Official Information
Review the final approval order and archived settlement materials on the Woolite Color Renew Class Action website.
Settlement Amount
$3.275 million
Case Title
Prescott v. Reckitt Benckiser LLC
Case Number
5:20-cv-02101-BLF
Court
U.S. District Court, Northern District of California
Final Approval
March 28, 2024
Administrator
Epiq
Official Website
Color Renew Class Action
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